Advertising Loans

Gaye DeCesare

With 35 years of experience in the credit union industry, Gaye has knowledge of and practical experience in almost every area of credit union operations. Specializing primarily in compliance for more than 25 years, she served on the NAFCU Compliance Standards and Practices Commission that developed the NCCO certification program and is a founding member of both the Capital Area Compliance Roundtable and regional BSA Compliance Roundtable. Needless to say, Gaye is an incredible resource for credit unions.

Gaye was among the first in the nation to earn the designations of NAFCU Certified Compliance Officer (NCCO) and CUNA Credit Union Compliance Expert (CUCE) when the programs were introduced in 1997 and 2000, respectively. Gaye is a current member of Global Women’s Leadership Network (GWLN), which connects and empowers credit union women from around the world.

Gaye has been a featured speaker at national trade association conferences, as well as numerous state league events. She has a degree from Gettysburg College.

Like advertising share accounts, when you advertise the credit union's loan products, there are very specific requirements regarding how you describe loan terms and conditions. We'll discuss the regulatory requirements for advertising various loan products and discuss some points to consider in developing a compliant marketing program.

This is part of a 2-part webinar series on Marketing and Advertising Compliance. To view or purchase the entire series, click here.

Covered Topics

Truth-in-Lending requirements
Fair Lending requirements
UDAAP concerns
Social media considerations

Who Should Attend?

Compliance officers, marketing staff members and CEOs will benefit from attending this program

Advertising Loans

Covered Topics

Who Should Attend?

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